Consultants vie for town position

WINSTED — Three potential economic development consultants presented their proposals at the Board of Selectmen’s meeting on Monday, July 20.

In the fiscal 2015-2016 budget $45,000 is allocated in order to pay for an economic development consultant for the town.

The town solicited request for qualifications and received responses from three consultants: Helen Bunnell who is the Executive Director of Friends of Main Street, the Connecticut Economic Resource Center from Rocky Hill and the Northwest Connecticut Chamber of Commerce from Torrington.

A fourth proposal was submitted after the deadline Connected to Connecticut from East Hartford.

In his letter to Town Manager Dale Martin, company president Craig Stevenson said he submitted his proposal after the July 10 deadline due to “travel and other extenuating circumstances.”

Stevenson was not present at the July 20 meeting to make a presentation.

However, the board voted to allow Stevenson to make a presentation at a future meeting. 

The first to make a presentation at the July 20 meeting were Northwest Connecticut Chamber of Commerce representatives JoAnn Ryan and Jason Giulietti.

Ryan is the president of the chamber and Giulietti is the senior vice president.

“Please don’t laugh, but as a kid I used to hang out at Highland Lake,” Ryan said at the beginning of her presentation. “I feel like we have strong roots here.”

Ryan said the mission of the chamber is to improve economic development and the quality of life for towns across northwest Connecticut.

“Our focus recently has been on economic development,” Ryan said. “To reach that goal, we realized we had to hire someone who could help us [Giulietti].”

Giulietti went over several areas that he felt could be improved when it comes to economic development in the town.

“We need to look at our current economic developments and try to consolidate them all into one central unit,” Giulietti said. “I think the Economic Development Commission is well suited for that. I think one of the tasks we would provide is looking at all the different groups out there and reforecasting them into the commission.”

Giulietti said he would work with the commission to create both short- and long-term goals.

“In addition to the commission, we would be a point of contact,” he said. “We would take up space in Town Hall on a part-time basis and have office hours. We would be doing things where people can walk in the door and bring up an issue or concern.”

The next presentation was from Robert Santy, president of CERC.

“I’m emphasizing leverage [in my presentation],” Santy said. “The interesting thing about Winsted is that you are small by population but you are large by infrastructure. You have the infrastructure of a much larger town, which is a blessing and a curse. But this gives the resources to attract economic population and activities.”

Santy said that one of the challenges for Winsted is how to use its economic resources effectively.

“CERC is a lever,” Santy said. “Our tagline is collaboration at work, which is what we do. By using CERC you will be able to access our company’s economic research function, including comprehensive economic development strategies. Our sitefinder database is the state’s database for commercial properties, so it will be very easy to assimilate the properties into that.”

Santy added that the company has a marketing staff.

“We just finished doing branding for Meridian and Southbury,” he said. “We have several resources that we can use in-house to do those things for you. We are also on the phone with Department of Economic Development on a daily basis.”

The next speaker, Bunnell, started her presentation by handing out chocolate chip cookies to board members.

Bunnell, who is a Litchfield resident, said that she is not applying as the economic consultant as a representative of Friends of Main Street, but an individual.

“I spoke to many individuals in the Winsted community about how to develop my presentation,” Bunnell said. “I kept asking myself how to differentiate myself.”

She said that, after consulting with her daughter, she decided on giving cookies from the DoubleTree Hotel in Nashville, Tenn.

“A simple personal gesture [by the hotel for its guests] is what sets them apart,” she said. “I am in a unique position as I sit here before you. I have been the director of Friends of Main Street since 2008, and I have directed and developed relationships with families, municipal employees, elected officials and business owners. Relationships are a major part of economic development.”

Bunnell said that she believes that she has gained the trust and respect of residents and business owners throughout Winsted during her tenure with Friends of Main Street.

“When I look at what needs to be done to move Winsted forward the task is daunting but doable,” she said. “The basics of economic development are attraction, retention and expansion. It is important that economic development resources be improved on the town’s website. We already have Northwest Connecticut Chamber resources available to us. You just need someone to be your advocate and representative.”

The board requested that all three representatives come back to a future meeting.

According to documentation from Martin, the board is scheduled to decide on a consultant by Aug. 3.

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